In recent years, the market for rare spirits — especially collectible Whisky and Rum bottlings — has seen extraordinary price increases. Alongside passionate enthusiasts and long-time collectors, a growing number of investors entered the market, turning certain bottles into highly traded assets rather than objects of enjoyment.
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For the YouTube channel of Nicolas Kröger (Wagemut), our spirits expert Sebastian Renner recently shared his thoughts on the current state of the rare spirits market, the changing dynamics among collectors, and the question many enthusiasts are currently asking: where is the market heading next?
The conversation covers topics such as market corrections, speculative buying, genuinely rare bottlings, and the growing difference between long-term collectible value and short-lived hype. At the same time, it also reflects on what originally made this hobby so fascinating: the passion for discovering, collecting and ultimately enjoying exceptional spirits.
The interview also offers interesting insights into the auction world and how the market for old Whisky, Rum, Cognac and Armagnac has evolved over the past years.
You can watch the full interview here:
A big thank you to Nicolas Kröger for the invitation and the enjoyable discussion.